Home Improvement Shows, Inc. Newsletter
  
December Newsletter
12/13/10
 Copyright by
Naomi Hulme, CEM, 2010
Greetings!


The year is winding down and the holiday season is in full swing! Let us take this opportunity to wish you all a Merry Christmas and a Happy New Year! What are you doing to prepare your company for the new year? After the excitement from the holidays passes, homeowners will be planning new projects and improvements to their home for the Spring.

Get the advantage over your competition by meeting with prospective quality clients face to face at the Home Improvement Show on February 19-20, 2011, at the Dallas Convention Center. Spaces are still available but categories are limited, so call us today to find out how meeting face-to-face with quality leads can change your business!

The "photo of the month" is shown as the header of the newsletter, adjacent to the Home Improvement Shows, Inc. logo. This month's photo is from:D & D Remodeling 

 

(if you are interested in highlighting your company with the photo of the month, please contact us at
972-713-9920)

 



Meet homeowners Face to Face!

 

Face to face contact allows you to really shine above the competition. Meeting homeowners in person establishes trust and credibility, and opens the door for successful follow up and future business!


Don't miss the opportunity to provide your services to the quality homeowners at the Home Improvement Show as they plan their Spring projects and 2011 remodels! Call us today to learn about how exhibiting at the Home Improvement Show on February 19-20, 2011, at the Dallas Convention Center can boost your sales and grow your business.

 

 

 

Click here to see more photos from our August 2010 Home Improvement Show. 

 

 

 

 

Must attend educational seminars will be given by celebrity speakers at the show, along with other seminars. Take a look at some of the speakers being spotlighted below. Check out the next newsletter for more celebrity info.

David Yates: HG Radio 

 

David has been in the homebuilding/ real estate industry since 1991. He has been a licensed Realtor and a registered home builder, and was named a Certified Graduate Builder in 1997 and a Certified Sales Professional in 1993 by the National Association of Home Builders. In 1997 the Dallas Home Builders Association honored him with a McSAM Award, naming David the best sales professional selling luxury homes in the Dallas / Ft. Worth Metroplex.

David was honored by Bob Vila's 'Restore America' for his "outstanding preservation efforts" in 2000. Since 1996 David has produced seven major showcase home events, including the Gabbert's Community Home, The HOME Magazine 1999 American House of The Year, The AT&T Home of Tomorrow, the The Galleria Idea Home, the Colleyville Women's Club Holiday Home, Houston Habitat for Humanity's 500th Home, and The KTRH Dream Home. More than half a million people have visited his design and idea show homes.

Email: David@HGRadio.com · Phone: 888-445-3237 x700

Ron Hall: Ron's Organics
 

Ron Hall wants to save the world, he says,

"one yard at a time." To some, that might sound corny. But Hall is serious, and for good reason. Before starting Ron's Organics, Hall worked as a Dallas firefighter for 20 years. In

that line of work, he says, "I saw all the damage that chemicals can do and decided to make a change, beginning with my own home." So he

studied, took courses, attended lectures, read books and consulted with some of the leaders in the field of organics. He is both a certified

landscape and nursery professional, as well as a licensed irrigator and applicator and a member

of the Texas Nursery Landscape Association. With all this experience behind him, Hall can help you obtain and maintain a beautiful and healthy landscape.

Click here to learn more about Ron Hall and Ron's Organics

Tonia Tomlin: www.SortedOut.biz 
 

Tonia Tomlin is the Founder and President of Sorted Out™ and Sorted Out Publishing. Tonia is an author, publisher, speaker and mother of twin girls. She has been featured on HGTV's, Mission: Organization, and is the author of the book Chaos 2 Calm. She's also a regular "Organization Expert" on Good Morning Texas on WFAA Channel 8.

 

Conquer Kitchen Chaos:

Secrets to Creating an Organized Kitchen, By Tonia Tomlin


Ask any home owner, and they'll probably tell you that of all of the rooms in the house, the kitchen is the room that is used the most. Whether for cooking, eating, or even entertaining, most kitchens get more than their fair share of use. With the many purposes and functions of the kitchen, it's important that your kitchen be as organized as possible. However, with the many items most kitchens hold -food, appliances, cookware, utensils, plates, cups, etc. - it's not uncommon to find that the most used room in the house is the least organized. But, take heart: by following a few simple tips, you can conquer kitchen chaos.

 

For instance:

Clear off the counters: Store kitchen utensils in drawers, not on the counters in a bucket or basket. Eliminating the clutter from the counters makes the kitchen feel more inviting and "orderly." Keep the island cleared of the paper chaos by investing in a mail center from Pottery Barn. Each piece of mail, school permission slip, and coupon will have its own home while making yours organized.


Purge the cardboard: Get rid of your cardboard. It doesn't keep food as fresh as clear, air-tight plastic containers, or zip lock bags. Cardboard also attracts bugs. So empty those cereal boxes and other boxed food items. Your food will be easier to find, taste a lot better and save you money in the long run!

 

Invest in the right organizing tools for cupboards, pantries, and cabinets: Maximize your storage space in pantries by going vertical with your organizing tools. Put a bag holder on the wall for reusing shopping bags and under-the-shelf baskets to maximize space. Use trolley bins for storing paper goods. They help you know what you have so you can use it.


Sort your staples, snacks, and supplies: Most people don't take the time to organize their refrigerator, but it is well worth the effort. Organizing the refrigerator is a simple way to save time, money, and space. Arrange your shelves in the refrigerator by category, such as dairy drawer, veggie drawer, fruit drawer, children's snack bin, etc. Also, the refrigerator doors tend to become catch-all's with no method to the madness. Designate the doors for condiments and special items, such as special needs foods for diets, illnesses, weight loss, or medicines, etc. This will help you in making a list, going grocery shopping, saving money and help you have a nice, uncluttered refrigerator too.


Once you get your kitchen organized, stick to your organization system. Remember: it's much easier and much less time consuming to stay organized than it is to be disorganized!

 Naomi's Notes: Get Uncomfortable
 

There is a time to relax and unwind and refocus when we are rested and refreshed.


There are also many times when we need to stay on top of our game and work smart and hard. When we are always striving to be our best, we will continue to come up with new ideas which will take us in different directions. This constant "thinking" will definitely keep us motivated and reaching for the next goal.


If you are comfortable, watch out! Your competitor may speed right past you.


If you are a high achiever, that's fantastic! You will never be satisfied and comfortable with where you are because you are always learning and trying to do more and be the best that you can be. Be on the lookout for new ideas and work to improve on them.


Get out of your comfort zone and keep looking forward.


According to S. Truett Cathy, the founder of one of the fastest growing restaurant chains in America, Chick-fil-A, in his book It's Easier to Succeed Than to Fail: "Winners concentrate on winning. Losers concentrate on getting by."

Testimonial

 

December 13, 2010

 

To Whom It May Concern:

I have chosen to exhibit in the Spring and Fall Home Imrpovement Shows, produced by Naomi Hulme. I have found the consistency in advertising, reputation and exhibitors always attracts a quality clientele.


Because of the high quality attendees, Fiberglass Pool Coatings, Inc. has enjoyed a higher revenue from these shows.


Sincerely,
Darryl Corbello
President

Fiberglass Pool Coatings, Inc.

Upcoming Events
Home Improvement Shows:
 
February 19-20, 2011
Dallas Convention Center, Hall D
 
August 27-28, 2011
Dallas Convention Center, Hall A
 
In This Issue
February 19-20 Show
Speaker Highlight: David Yates
Speaker Highlight: Ron Hall
Speaker Highlight: Tonia Tomlin
Naomi's Notes: Get Uncomfortable
Book of the Month
Marketing Campaign
Our Team
Book of the Month

Each month Naomi will reccomend a helpful business book to encourage learning!


You, Inc.: the Art of Selling Yourself

by Harry Beckwith and Christine Clifford Beckwith

 

Contact us if you would like a list of suggested reading material to help your business! 
Subscribe to Bridal Show Newsletter

If you are interested in receiving our monthly Bridal Shows, Inc. newsletter please CLICK HERE!

The previous newsletter's business building
article is titled
 
 
The recipie from the previous Bridal Shows, Inc. newsletter is for Cheese Squares
Marketing Campaign

 

 Marketing Campaign:

 Home Improvement Show 
 February 19-20, 2011

We take pride in the fact that we put forth every effort to get the word out through various advertising and marketing opportunities to bring quality leads to the Home Improvement Show. Before each show we will outline our marketing campaign for that particular show.

Below is a look at the different advertising and marketing mediums being used for the February 19-20, 2011 Home
Improvement Show.

Billboards:  Clear Channel Outdoor

Television:
  • Fox 4
  • NBC 5
  • WFAA 8
  • CW 33

Radio:

  • 103.7 Lite FM - KVIL
  • 1080 AM - KRLD

  • 820 AM - WBAP

  • 96.7 FM - WBAP

  • 570 AM - KLIF

  • 92.5 FM - KZPS

  • 1310 - The Ticket

Online Campaigns
  • Reach Local Banner Campaign
  • City Publications

Websites:

Newspaper:

  • Dallas Morning News

Media Promotions/PR

  • Extensive PR 
  • Radio and TV Interviews

Various Industry Magazines: Services Quarterly has already delivered to high-end areas such as Stonebriar, Starwood, and Chapel Creek 

 

Various Calendar Listings


Multiple Press Releases


Other marketing sources are always in the works! 
 
Our website is a continual work in progress.
Our Team

Our team looks forward to working with the home improvement industry to build businesses and long lasting relationships! Each member of our team is able to help with any of our events, however those with a specific focus will be shown in parenthesis.

Naomi Hulme, CEM 
 President and CEO
972.713.9920 ext. 101

Ruthie Stivers
Media Rep and Sponsorship Sales Director
972.713.9920 ext. 111
with company since 1988
  
Nichole Brawner
 Account Executive
with company since 2009
 
Brian Butler
Assistant On-Site Show Manager 
with company since 2000
 
Tracy Kopinski
Administrative Manager;
Account Executive
with company since 2003

Maureen Johnston
 Account Executive
 (Bridal Shows)
with company since 2009
 
Amanda Byers
Account Executive
 (Bridal Shows)
with company since 2010

Nicole Albanese
 Special Projects Manager
 with company since 2008

Cookie Hoffmann
 Special Projects Assistant
with company since 2009 

Betty Yankee
 Receptionist/Projects
with company since 2007

Bonnie Crumpton
Newsletter Editor
with company since 2002
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Bridal Shows, Inc.
Cooking with Naomi

Please enjoy the following recipie from the kitchen of Naomi Hulme:

Hot Spiced Tea 
 
¾ c. sugar
6 oz. Tang
½ c. instant tea
1 t. cinnamon
1 t. cloves
 
Mix all and use about 3 heaping t. (or to your taste) of mixture in cup of hot water. 
 
This is great for those cold winter days.

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Contact Information
For more information please visit our website: www.dfwhomeshow.com
Or call us at 972-713-9920
 
Copyright 2010 by Naomi Hulme, CEM, Home Improvement Shows, Inc.
Home Improvement Shows Inc. | P.O. Box 600 | Addison | TX | 75001